Business

Eureka Forbes, a prominent health and hygiene company in India, has significantly increased its investment in advertising and sales promotion (A&SP) during the financial year 2024-25 (FY25), raising the expenditure by 25.5% to ₹259.5 crore, up from ₹206.8 crore...

Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC), has announced a global consolidation of all its influencer marketing capabilities under its dedicated influencer management brand, Creo. This strategic move aims to provide clients across OMG's...

Hyundai Motor India Ltd. (HMIL) has reported a consolidated profit after tax (PAT) of ₹5,640 crore for the financial year 2024-25 (FY25). While this represents a marginal decline from the ₹6,060 crore profit in the previous fiscal year, the...

Jupiter Money, the digital banking platform focused on reshaping personal finance in India, has announced the appointment of Adityan Kayalakal as its new Vice President and Head of Marketing. Kayalakal brings extensive industry experience to this role, most recently...

US retail giant Walmart has reported that its international business saw a significant 7.8 percent growth in net sales during the first quarter of fiscal year 2026, primarily driven by strong performances from its Indian e-commerce arm Flipkart, the...

Vodafone Idea (Vi) has officially rolled out its much-awaited 5G services in the Delhi NCR region, marking a significant expansion of its next-generation network across India. Following earlier launches in Mumbai, Chandigarh, and Patna, Delhi NCR now joins the...

Leading online travel platform MakeMyTrip (MMT) has urged the public to refrain from undertaking non-essential travel to Turkey and Azerbaijan. This advisory comes amidst growing public sentiment and geopolitical tensions, leading to a significant drop in bookings and a...

Amazon has announced that advertisements will be introduced on its popular streaming service, Prime Video, for viewers in India starting June 17. This move aligns India with other regions where Prime Video has already begun integrating ads into its...

Bharti Airtel, India's second-largest telecom operator, has announced its financial results for the fourth quarter of FY25, revealing a robust performance that exceeded analysts' profit expectations, although the Average Revenue Per User (ARPU) remained flat.The company's consolidated net profit...

JSW Steel has onboarded Nikita Saxena as its new Head of Digital Marketing. Saxena, who brings over a decade of experience in the digital marketing domain, will be responsible for spearheading the company's digital strategy and enhancing its online...