Business

Gillette India, a leading personal care company, has significantly increased its expenditure on advertising and sales promotion, reaching ₹109 crore in the third quarter of the fiscal year 2025. This represents a substantial rise compared to the ₹68 crore...

McCann Worldgroup India has made a significant mark at the D&AD Awards 2025, one of the most esteemed global accolades for creative excellence in design, advertising, and communication. The agency walked away with a total of four D&AD Pencils...

Goafest 2025, the premier advertising and marketing festival, has announced a significant partnership with Earthday.org, a global environmental movement, to actively promote environmental sustainability throughout the event and beyond. This collaboration underscores the advertising industry's growing commitment to environmental...

TV Today Network, the media conglomerate that operates news channels such as Aaj Tak and India Today, has reported a 46.3% drop in its net profit for the fourth quarter of the financial year 2025 (Q4FY25). The company's profit...

Colgate-Palmolive (India) Ltd today reported its financial results for the fourth quarter of the fiscal year 2025, revealing a 7.14% increase in advertising expenses, which reached ₹180 crore. However, the company also reported a decline in net profit to...

Aman Gupta and Sameer Mehta, the co-founders of popular audio and wearables brand boAt, have reportedly witnessed a significant 91% decline in their remuneration over the past three years. This substantial decrease in their earnings aligns with the company's...

Rohit Ohri, a well-respected figure in the Indian advertising and marketing industry, has announced the launch of his new venture, a culture consultancy named 'Ohriginal'. This new consultancy aims to help organizations understand, navigate, and leverage culture to build...

Piyush Jain, Co-Founder and CEO of CarePal Group and Impact Guru, has been honored with the prestigious 2025 Alumni Innovation Award by the Harvard Kennedy School (HKS) Alumni Board at Harvard University. Jain, a 2013 graduate of the Master’s...

Bharti AXA Life Insurance today announced the nationwide launch of its flagship apprenticeship program, BIMA BHARTI, under the Government of India's National Apprenticeship Training Scheme (NATS), a key initiative introduced in the Union Budget 2025. This significant program is designed...

Amazon has announced the elevation of Madhavan Sekar to the position of Head - Marketing for Amazon Pay. In this new role, Sekar will be responsible for spearheading the marketing strategies and initiatives to further drive the adoption and...