Sports

Nazara Publishing Dives into VR Gaming with Launch of ‘Pokerverse VR’

Nazara Publishing, the publishing arm of India's leading diversified gaming and sports media company, Nazara Technologies, has officially made its foray into the rapidly expanding virtual reality (VR) gaming landscape with the global launch of Pokerverse VR. This immersive...

Jasprit Bumrah Silences Critics, Turns ‘Boos’ to ‘Boom-rahs’ in New Boomer TVC

Indian cricket sensation Jasprit Bumrah is once again proving his "Boom-rah" power, this time off the pitch, in Boomer's latest high-energy television commercial. The new campaign, launched by Mars Wrigley India, features the ace pacer transforming a moment of...

Diageo Dispels RCB Stake Sale Rumours, Labels Reports as ‘Speculative’

Global spirits giant Diageo, through its Indian subsidiary United Spirits Limited (USL), has unequivocally denied recent media reports suggesting a potential sale of its stake in the Indian Premier League (IPL) franchise Royal Challengers Bengaluru (RCB). The company, a...

Prime Volleyball League Set for October Return, SPN Renews B’cast Partnership for Fourth Season

Volleyball enthusiasts across India and globally are set for a thrilling experience as the Prime Volleyball League (PVL) officially announced its highly anticipated fourth season, slated to kick off on October 2, 2025. Marking a continued commitment to the...

Prime Volleyball League Season 4 to Return in October, Sony Sports Network Confirmed as Broadcast Partner

The highly anticipated fourth season of the Prime Volleyball League (PVL) is set to electrify courts once again, with its return confirmed for October 2025. Adding to the excitement, Sony Sports Network has been officially announced as the broadcast...

RCB Breaks IPL Jinx with Maiden Title; JioHotstar Records Staggering 61.8 Crore Views in Historic Final

After years of anticipation and a loyal fanbase yearning for glory, the Royal Challengers Bangalore (RCB) have finally clinched their maiden Indian Premier League (IPL) title. In an emotional and high-octane final against Punjab Kings (PBKS), the match not...

Byju’s Insolvency Deepens: Supreme Court Issues Notice on BCCI, Riju Raveendran Pleas Against NCLAT Ruling

The complex insolvency saga surrounding Byju's, India's once high-flying ed-tech giant, has taken a new turn as the Supreme Court of India has issued notices on pleas filed by the Board of Control for Cricket in India (BCCI) and...

Valvoline Global Joins FIFA World Cup 2026 as Official Supporter

In a significant move ahead of its 160th anniversary, Valvoline™ Global has announced its inaugural partnership with the FIFA World Cup 2026™, the world's premier sporting event. The company has been named an Official Supporter of the tournament, which...

Sony Sports Network Fires Up Anticipation with ‘Ground Tumhara, Jeet Hamari’ Campaign for India’s England Tour

Ahead of the highly anticipated India tour of England 2025, Sony Sports Network, the premier destination for cricket in India, has launched its dynamic new campaign, ‘Ground Tumhara, Jeet Hamari’ (The Ground is Yours, Victory Will Be Ours). The...

JioStar Teams Up with RCB for IPL 2025 Campaign Celebrating 18 Seasons of Fan Loyalty

JioStar, the digital streaming platform, has announced an exciting partnership with the Royal Challengers Bangalore (RCB) for the Indian Premier League (IPL) 2025 season. This collaboration will center around a campaign dedicated to celebrating the unwavering loyalty of RCB's...
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X Transforms User Experience with AI-Powered ‘Custom Timelines’ and Deprecates Communities

In a massive strategic pivot aimed at reshaping how users discover and engage with content, X has officially launched...
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