Volleyball enthusiasts across India and globally are set for a thrilling experience as the Prime Volleyball League (PVL) officially announced its highly anticipated fourth season, slated to kick off on October 2, 2025. Marking a continued commitment to the growth of homegrown sports, the PVL will once again partner with Sony Sports Network as its official broadcast partner for the fourth consecutive year in the Indian subcontinent.
Beyond the traditional television broadcast, the league is set to significantly expand its global reach and fan engagement. All matches of PVL Season 4 will be live-streamed globally on the Prime Volleyball League’s official YouTube channel. This dual-platform strategy aims to cater to both conventional sports viewers and the rapidly growing digital-savvy audience worldwide, providing unprecedented access to the exciting action.
Rajesh Kaul, Chief Revenue Officer – Distribution & International Business and Head – Sports Business, Sony Pictures Networks India, expressed his enthusiasm for the continued collaboration. “We are pleased to continue our partnership with the Prime Volleyball League. We are committed to the growth of homegrown leagues and our association with PVL is a testament to that. We are looking forward to a dynamic season this year with some of the brightest Volleyball stars taking the centre stage,” he stated.
Tuhin Mishra, Co-Founder and MD, Baseline Ventures, highlighted the monumental step for Indian volleyball. “This is a big moment for Indian volleyball. Sony Sports Network returning for a fourth straight season validates the league’s growing impact. And we’re excited to use our presence on YouTube as a game-changing step toward taking PVL to a truly global and younger audience,” Mishra added. “These partnerships will significantly expand the reach of PVL and bring our exciting brand of volleyball to a wider audience. With the player auction in Calicut and the season starting on October 2nd, we are gearing up for our biggest and most exciting season yet.”
The excitement for Season 4 began with the player auction, which was held on June 8, 2025, in Calicut and live-streamed on the PVL’s YouTube channel. Ten franchises, including the debutant Goa Guardians, engaged in intense bidding to finalize their team rosters, investing over ₹6 crore in player acquisitions. Notably, last season’s MVP, Jerome Vinith C, was acquired by Chennai Blitz for a staggering ₹22.5 lakh, making him one of the highest-paid players, while defending champions Calicut Heroes secured local favorite Shameemudheen for the same amount.
The 2025 season promises to be a thrilling mix of high-energy matches, complemented by a comprehensive content strategy across both Sony Sports Network and PVL’s YouTube channel. Fans can look forward to live streams, match highlights, recaps, exclusive behind-the-scenes footage, and various other engaging content IPs designed to deepen fan engagement and provide an immersive viewing journey.
The renewed partnership between the Prime Volleyball League and Sony Sports Network, combined with the strategic global streaming on YouTube, is poised to set a new benchmark in Indian sports broadcasting and enhance the overall viewer experience for volleyball fans worldwide.
Key Highlights:
- The Prime Volleyball League (PVL) Season 4 will commence on October 2, 2025, with Sony Sports Network continuing as its official broadcast partner for the fourth consecutive year.
- All matches will be televised live across Sony Sports Network channels in the Indian subcontinent and simultaneously live-streamed globally on the PVL’s official YouTube channel to maximize reach.
- The PVL player auction for Season 4 was held on June 8, 2025, in Calicut, with franchises spending over ₹6 crore to build their teams, including securing top players like Jerome Vinith C and Shameemudheen for ₹22.5 lakh each.
- This dual-platform broadcast strategy aims to significantly expand the league’s audience, leveraging both traditional television and digital platforms for enhanced fan engagement and a comprehensive viewing experience.