
Frodoh Partners with Jeep for Engaging CTV Campaign
Frodoh, a leading player in the Connected TV (CTV) advertising space, has joined forces with Jeep to launch an innovative CTV campaign aimed at enhancing brand visibility and engagement.
Newsroom · 2,669 stories · @pressroom_in

Frodoh, a leading player in the Connected TV (CTV) advertising space, has joined forces with Jeep to launch an innovative CTV campaign aimed at enhancing brand visibility and engagement.

Bollywood superstar Akshay Kumar has marked his birthday with an exciting announcement of his upcoming film, ‘Bhooth Bangla’.

Fitday, a leading nutraceutical startup based in Hyderabad, has secured a significant investment from GMB Entertainment, owned by superstar Mahesh Babu.

In July, Mumbai-based art rock band Daira released their new album ‘Jadoo Bastar’, in collaboration with local musicians from Chhattisgarh.

HCAH, a prominent provider of out-of-hospital healthcare services in India, has partnered with Aroa Biosurgery, a leading New Zealand-based company specializing in soft-tissue regeneration, to launch a comprehensive wound care initiative aimed at enhancing patient recovery.

Vivek Srivastava has been appointed as the Executive Vice President and Business Head of Hindi Entertainment at JioCinema, marking his return to Viacom18 after a decade.

Elon Musk, CEO of Tesla and the world’s richest man, has launched X TV, a new feature within the X app (formerly Twitter) that aims to rival major streaming platforms.

Ofcom, the UK communications regulator, has unveiled the findings of a 14-month project aimed at enhancing media literacy across various demographic groups in the United Kingdom.

The Asia Video Industry Association (AVIA), in collaboration with the Korean Creative Content Agency (KOCCA), successfully held the Korea in View @BCWW event in Seoul on August 29, emphasizing Korea’s pivotal role in shaping the future of streaming in Asia.

Tata Play has launched Anime Local, a new destination catering to anime lovers in India, offering popular shows in three regional languages.

In a fresh legal controversy, Indian news agency ANI has filed a lawsuit against Netflix Inc. and the producers of the series IC-814: The Kandahar Hijack.

Nautical Wings Aerospace, a key player in electric propulsion technology for the aviation industry, has raised a pre-Series A funding round from investors Venture Catalysts and 1Crowd.

Zepto, a prominent quick-commerce startup, has enlisted Axis Capital, Goldman Sachs, and Morgan Stanley as advisors for its anticipated initial public offering (IPO), slated for the second half of fiscal year 2025.

BYJU’S, the Indian edtech giant, is currently facing insolvency proceedings with claims totaling over INR 13,027 crore. These claims have been submitted by 1,887 creditors, with many still under review.

Beauty and fashion retailer Nykaa has filed a lawsuit against its former Chief Business Officer (CBO), Gopal Asthana, accusing him of breach of confidentiality, misappropriation of proprietary data, and efforts to harm the company’s business interests.

com. This launch will take place amidst growing concerns raised by key players in the Indian media and entertainment industry, including the All India Digital Cable Federation (AIDCF).

A cryptocurrency wallet linked to the hacker responsible for the $235 million theft from WazirX, an Indian crypto exchange, has moved a substantial portion of the stolen assets through Tornado Cash, a sanctioned cryptocurrency mixing service.

API Holdings, the parent company of PharmEasy, has faced a significant valuation reduction as global asset management firm Janus Henderson has marked down the online drug marketplace’s valuation to $458 million.

SoftBank-backed OfBusiness, a prominent Indian business-to-business (B2B) platform specializing in raw material supply, has announced its intention to launch an initial public offering (IPO) on the Indian stock market in the latter half of 2025.

Bengaluru, India — Rainmatter, the early-stage venture firm backed by Zerodha, has invested Rs 10 crore each in two innovative start-ups: Boson Whitewater and TruNativ.

Bengaluru, India – Valyx, an AI-powered B2B revenue and receivables automation start-up, has successfully raised $800,000 in a pre-seed funding round.

Swastik has announced the expansion of its digital leadership team with two key appointments.

DistroTV, a prominent global streaming platform, has entered into a strategic partnership with GTPL Hathway Limited (GTPL), India’s largest digital cable TV and broadband service provider.

Mashal Sports, the organizer of the Pro Kabaddi League (PKL), has announced that Season 11 of the world’s largest Kabaddi league will begin on October 18, 2024.

Telugu movie channel Zee Cinemalu is celebrating its eighth anniversary with a rebranding initiative that promises to elevate the viewing experience for its audience.

Tejkarran Singh Bajaj has been promoted to Senior Vice President (SVP) and Head of Originals at Jio Studios, a key division of Reliance Industries Limited.

The trailer for the highly anticipated mystery thriller “The Buckingham Murders” has been released, generating considerable buzz among fans.

L’Oreal Paris has announced Bollywood actress Alia Bhatt as its new global brand ambassador.

CarDekho Group, a leading player in the automotive ecosystem, has made a strategic investment in Carrum, a fleet management services company, to enhance its presence in the shared mobility sector.