3 stories · Every PressRoom story about Sponsorship, newest first. Last updated 28 November 2025.
The Board of Control for Cricket in India (BCCI) has announced a major commercial expansion for the TATA Women’s Premier League (WPL), confirming new partnership deals worth ₹48 crore for the 2026 and 2027 seasons.
In a significant development for Indian cricket’s commercial landscape, the Board of Control for Cricket in India (BCCI) has officially ended its multi-year sponsorship deal with fantasy sports giant Dream11.
In a massive show of advertiser confidence, JioStar has announced a robust lineup of nine brand sponsors for the highly anticipated 19th season of Bigg Boss Hindi.