
Flipkart Teams Up with BGMI for ‘Name2Claim’ Challenge
Flipkart is raising the stakes for its annual Big Billion Days sale with an unconventional new campaign for the gaming community.
9 stories · Every PressRoom story about E-commerce, newest first. Last updated 24 September 2025.

Flipkart is raising the stakes for its annual Big Billion Days sale with an unconventional new campaign for the gaming community.

In a significant move to elevate its customer loyalty program and compete directly with its biggest rival, Amazon, e-commerce giant Flipkart has launched a new premium subscription service called ‘Flipkart Black’.

Amazon Fashion has announced a strategic rebranding of its dedicated storefront catering to Gen Z consumers, now officially named ‘Serve’.

India’s public broadcaster Prasar Bharati has launched its ambitious streaming platform, WAVES OTT, at the 55th India International Film Festival (IFFI) in Goa.

The Karnataka government is considering imposing a 1-2% transaction fee on platforms like Zomato and Uber to generate funds for social security benefits aimed at gig workers.

AuthBridge, India’s leading authentication company, has announced the appointment of Naveen Goyal as the new Chief of Technology and Products.

Amazon India has signed an MoU with India Post to further boost its nationwide delivery capabilities, ensuring service across every pin code in the country.

Flipkart has launched the 11th edition of its flagship event, The Big Billion Days (TBBD) 2024, on September 27, with early access starting a day earlier for VIP and Plus customers.

India’s antitrust watchdog, the Competition Commission of India (CCI), has taken decisive steps in its four-year probe into the alleged anti-competitive practices of Amazon and Flipkart.