Wednesday, June 18, 2025
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IND VS PAK

Ad Spend Alert: India-Pak Tensions Expected to Dent H1 2025 AdEx

Press Room -
The escalating tensions between India-Pak are anticipated to cast a shadow over advertising expenditure (AdEx) in India, with industry sources predicting a potential dip...
Content

JioStarverse: AI Unlocks Influencer Power for Brands

Press Room -
JioStar has stepped into the influencer marketing arena with the launch of 'JioStarverse', a data-led platform boasting over 500 influencers. This innovative platform leverages...
Tech

AI’s Double-Edged Sword: Transforming Fashion Modeling with Opportunities and Challenges

Press Room -
The integration of artificial intelligence (AI) into the fashion industry is revolutionizing traditional modeling paradigms. While AI offers innovative avenues for representation and efficiency,...
Entertainment

Ranveer Allahbadia-Samay Raina Row: Are Brands Rethinking Influencer Marketing?

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The recent controversy involving influencers Ranveer Allahbadia and Samay Raina has ignited discussions about the reliability of influencer marketing. Brands are now evaluating the...
Social Media

Meta Eyes India’s Gaming Boom with Vision to Empower Developers and Creators

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Meta, the parent company of Facebook and Instagram, is making a significant push into India’s burgeoning gaming industry. Sandhya Devanathan, Meta's Vice President and...

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Warner Bros. Pictures Forges Landmark Five-Film Partnership with Bhanushali Studios Limited and JOAT Films for Indian Adaptations

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In a groundbreaking move set to redefine cross-cultural cinematic...

Tata Play, ZEEL Partner to Revolutionize TV Ads with Precision Targeting on Zee Cinema

Entertainment 0
In a significant leap forward for India's television advertising...

Criteo and dentsu Forge Landmark Global Commerce Media Partnership to Enhance Performance Campaigns

Business 0
Criteo, the global commerce media company, and dentsu, a...

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