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Social Media

Mobile Entertainment Startup ReelSaga Secures $2.1 Million Seed Funding Led by Picus Capital

ReelSaga, a new-age mobile entertainment startup founded in 2024 by Shubh Bansal, Shanu Vivek, and Ritesh Pandey, has successfully raised $2.1 million in a...

PTI Launches Affordable Video Licensing for Creators Amidst ANI Copyright Concerns

In a significant move aimed at supporting content creators, the Press Trust of India (PTI), India's premier news agency, has announced the launch of...

Comscore Enhances YouTube Visibility with Deeper Google Partnership; Targets OEM Deals for Enhanced India CTV Metrics

Comscore, a leading media measurement and analytics company, is strengthening its partnership with Google to improve YouTube visibility and is also pursuing OEM (Original...

Ogilvy APAC Consolidates Social Media Expertise Under Social@Ogilvy Banner

Ogilvy Asia Pacific (APAC) has announced a strategic move to unify its social media capabilities under a single, cohesive brand: Social@Ogilvy. This consolidation aims...

Gujarat Police, Star India Bust ₹700 Crore IPTV Racket Streaming Pakistani Channels

In a significant crackdown on digital piracy, the Gujarat Police, acting on a complaint filed by Star India, have busted a massive ₹700 crore...

YouTube Unveils AI-Powered ‘Peak Points’ and Shoppable CTV to Supercharge Viewer Engagement

YouTube has announced two significant new features leveraging artificial intelligence and connected TV capabilities aimed at revolutionizing viewer engagement and advertising effectiveness. The platform...

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