Etihad Airways has secured a multi-year agreement to become the Official Front of Shirt sponsor for Mumbai City Football Club, beginning with the 2024-25 season. This partnership highlights Etihad’s ongoing dedication to the Indian market and Mumbai City FC’s status as a leading team in Indian football, having won two Indian Super League (ISL) titles and two ISL Cups.
The sponsorship deal, notable for its length, also marks Etihad’s 20 years of operations in India. The airline’s logo will be prominently displayed on the front of Mumbai City FC’s first-team and youth-team shirts, as well as training kits from the upcoming season.
The collaboration reinforces the shared values of teamwork and excellence between the two entities and celebrates the historical connections between their home countries. Kandarp Chandra, CEO of Mumbai City FC, expressed enthusiasm about the partnership, emphasizing the alignment between Etihad’s and the club’s commitment to performance and excellence.
Antonoaldo Neves, Chief Executive Officer of Etihad Airways, stated that the partnership is part of their strategy to enhance their presence in India. He noted the importance of the Indian market for Etihad and expressed excitement about supporting the football community in Mumbai through this new collaboration.
Mumbai City FC, established in August 2014, competes in the ISL and also participates in the Super Cup and the Durand Cup. The club is distinguished by its achievement of the ‘double’—winning both the ISL League and ISL Cup in the 2020/21 season.
Summary:
- Etihad Airways has signed a multi-year deal to become the Official Front of Shirt sponsor for Mumbai City FC starting from the 2024-25 season.
- The sponsorship marks Etihad’s 20 years in India and will feature the airline’s logo on the club’s shirts and training kits.
- Mumbai City FC, a prominent team in Indian football, will benefit from the record-duration partnership with Etihad, reinforcing shared values of excellence.