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OYO Launches Corporate Travel and Event Planning Services in India

OYO, the leading hospitality chain, has officially entered the B2B sector by launching a new service aimed at catering to corporate travel and event planning across India. With a network of over 500 company-serviced accommodations, OYO is offering specialized...

CCPA Takes Action Against Major Ecommerce Players for Legal Metrology Violations

The Central Consumer Protection Authority (CCPA) has issued notices to 11 prominent ecommerce and quick commerce companies, including Swiggy Instamart, MyGlamm, and Snapdeal, following complaints of non-compliance with the Legal Metrology Act. These companies have been accused of failing...

Comscore, IAMAI partner on CTV market study

Comscore, a trusted partner for planning, transacting and evaluating media across platforms, yesterday announced a partnership with the Internet and Mobile Association of India (IAMAI) to support its upcoming study on India’s Connected TV (CTV) landscape.With the rise of...

Adar Poonawalla’s Game-Changing Investment: A 50% Stake in Karan Johar’s Dharma Productions…

Speculation has been rife about Karan Johar’s Dharma Productions facing losses, with many assuming that a deal with Mukesh Ambani's Reliance Industries was on the horizon. However, it was Serene Productions, led by Adar Poonawalla, that stepped up with...

News18 India to Host Fifth Edition of Diamond States Summit in Uttarakhand on October 23, 2024

News18 India is set to host the fifth edition of its esteemed Diamond States Summit (DSS) in Uttarakhand on October 23rd, 2024. Following the successful completion of previous editions in Madhya Pradesh, Chhattisgarh, Maharashtra, and Bihar, this summit aims...

A Punjab-based real estate firm appoints Hrithik Roshan as its brand ambassador

Evoq Realtech, a leading real estate developer based in Mohali, Punjab, has announced its partnership with Bollywood superstar Hrithik Roshan, who will now represent the brand as its ambassador. This strategic collaboration aims to elevate Evoq Realtech's image by...

Sunil Mittal’s Vision: Satellite as the Magic Bullet for Connectivity

In a world where digital connectivity defines opportunity, satellite communications are emerging as a critical solution for reaching populations still without internet access. Sunil Mittal, Chairman of Bharti Group, recently emphasized the potential of satellite connectivity during the NDTV...

Allied Blenders and Distillers Launches Russian Standard Vodka in India—A Game Changer for the Premium Spirits Market?

In a significant move set to transform the Indian premium spirits landscape, Allied Blenders and Distillers Limited (ABDL) has officially partnered with Roust Corporation to introduce Russian Standard Vodka to Indian consumers. This strategic distribution agreement marks ABDL's entry...

Network18 Hits 325 Million Followers—Is This the Future of Digital News?

Network18, India’s largest media conglomerate, has firmly established itself as the nation’s leading digital news network, surpassing a staggering 325 million followers across platforms like YouTube, Facebook, X (formerly Twitter), Instagram, Snapchat, and WhatsApp. With its content available in...

How Localized Branding Can Elevate Consumer Loyalty by 50%—Are You Ready to Adapt?

BrandPulse Global, a frontrunner in consumer research, has unveiled compelling insights from its latest study, demonstrating the significant impact of localized branding on consumer loyalty. The findings reveal that brands customizing their messaging to reflect regional preferences can achieve...
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X Transforms User Experience with AI-Powered ‘Custom Timelines’ and Deprecates Communities

In a massive strategic pivot aimed at reshaping how users discover and engage with content, X has officially launched...
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