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Havells’ Marketing Blitz: Eyeing Growth with ₹142 Crore Ad Push
Homegrown electrical goods giant Havells India has significantly ramped up its advertising and promotional expenditure in the fourth quarter of fiscal year 2025, injecting...
WinZO’s ₹30 Lakh Hiccup: Delhi HC Tightens the Screws in Creativeland IP Battle
The legal tug-of-war between online gaming platform WinZO Games and creative agency Creativeland Advertising has taken a fresh turn. The Delhi High Court, intervening...
Brookfield’s ‘Powered by Purpose’: Low-Res Video, High-Impact Pledge for Earth Day
On Earth Day 2025, global real estate giant Brookfield Properties has launched a compelling six-week campaign, ‘Powered by Purpose,’ aimed at fostering sustainable behavior...
MY FM & Honda BigWing Ignite Youth Passion with Electrifying ‘Fresh Face’ Campus Drive
Leading FM radio network MY FM has joined forces with Honda BigWing, the premium motorcycle business vertical of Honda Motorcycle & Scooter India (HMSI),...
Cornitos Bolsters Leadership, Appoints Lalit Jain as Finance Head to Fuel Expansion
Leading Indian snack brand Cornitos has announced the appointment of Lalit Jain as its new Finance Head. This strategic move aims to strengthen the...
Zepto’s Ad Blitz: Five-Fold Revenue Explosion Signals E-Grocery’s New Battleground
Quick commerce giant Zepto has revealed a staggering five-fold jump in its annualized recurring revenue (ARR) for its advertising vertical over the past year....