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PHD India Secures Atomberg’s Media Mandate in Strategic Shift to Fuel Smart Appliance Growth
Omnicom Media Group’s PHD India has clinched the integrated media mandate for Atomberg Technologies, a leading smart home appliance brand, following a competitive multi-agency pitch. The agency will manage the brand’s entire media strategy, replacing incumbent Madison, as Atomberg...
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X Transforms User Experience with AI-Powered ‘Custom Timelines’ and Deprecates Communities
In a massive strategic pivot aimed at reshaping how users discover and engage with content, X has officially launched...
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