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Streaming TV

Samsung Ads and Magnite Expand Partnership: Unlocking Programmatic Advertising on Streaming TV in Southeast Asia

Magnite, the world’s largest independent sell-side advertising platform, has strengthened its partnership with Samsung Ads to revolutionize programmatic advertising on Samsung TV Plus across...

Cable Operators Seek Regulatory Parity as FAST Blurs Broadcasting Boundaries

Cable operators are increasingly demanding regulatory parity as the lines between traditional broadcasting and FAST (Free Ad-Supported Streaming TV) continue to blur. This demand...

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