RMG

The advertising market for the Asia Cup 2024 is witnessing a remarkable surge, with ad rates for television and digital platforms climbing as high as 40%. Despite the recent exit of real-money gaming (RMG) platforms from the cricket ecosystem,...

India's recent blanket ban on real-money gaming has led to a major rise in advertising for unregulated offshore betting platforms. These platforms are aggressively targeting Indian users with a blitz of digital marketing campaigns that include substantial sign-up bonuses...