OTT Marketing Strategy
Content
Vipin Unni has been appointed as the CMO of aha
Vipin Unni, formerly Head of Strategy for Sun TV Network’s Malayalam and Telugu channels, has taken on a new role as Chief Marketing Officer at the OTT platform aha, according to Storyboard18. In this capacity, Unni will lead efforts...
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X Transforms User Experience with AI-Powered ‘Custom Timelines’ and Deprecates Communities
In a massive strategic pivot aimed at reshaping how users discover and engage with content, X has officially launched...



