Ogilvy

Tata Play, India’s premier content distribution platform, has unveiled ‘Coco’, an AI-assisted puppy mascot, a groundbreaking move that marks the introduction of India's first AI-augmented brand mascot in the entertainment industry. This pioneering initiative combines the emotional appeal of...

In a significant reshaping of its creative holdings, global advertising and public relations giant WPP has announced that its agency network Grey will be integrated under the umbrella of Ogilvy. This move represents a major consolidation within the advertising...

WPP has made headlines by removing references to "diversity, equity, and inclusion" (DEI) from its latest annual report, a decision influenced by the increasing scrutiny of corporate diversity initiatives in the United States. This change reflects a broader trend...