Tag: Nielsen Report

Nielsen
Entertainment

Nielsen Data Reveals Sharp Rise in Multilingual Content Consumption on Mobile OTT Platforms

A recent Mobile Audience Measurement report for March 2025, released by global data and analytics firm Nielsen, indicates a significant surge in the consumption of multilingual content on mobile Over-The-Top (OTT) platforms in India. The report highlights the most-watched content across movies, original series, and non-original series on mobile devices, showcasing a rich tapestry of […]