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TAM Media Research Charts New Digital Course in India’s Evolving Ratings Landscape, Eyes Big Tech & DPO Alliances Amidst Liberalized MIB Norms
TAM Media Research, the veteran media data intelligence firm and a joint venture between global giants Nielsen (USA) and Kantar (UK), is strategically repositioning itself for a dynamic new phase in India's audience measurement ecosystem. With the Ministry of...
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MIB Proposes Major Amendments to TRP Guidelines, Invites Public Feedback to Enhance Transparency and Accountability
The Ministry of Information and Broadcasting (MIB) has initiated a significant move to overhaul the regulatory framework governing Television Rating Agencies in India. In a draft order released on July 2, 2025, the MIB proposed key amendments to the...
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X Transforms User Experience with AI-Powered ‘Custom Timelines’ and Deprecates Communities
In a massive strategic pivot aimed at reshaping how users discover and engage with content, X has officially launched...
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