Eureka Forbes Boosts Ad Spend by 25% to ₹259.5 Cr in FY25

Eureka Forbes, a prominent health and hygiene company in India, has significantly increased its investment in advertising and sales promotion (A&SP) during the financial year 2024-25 (FY25), raising the expenditure by 25.5% to ₹259.5 crore, up from ₹206.8 crore in FY24. This strategic uptick reflects the company’s focused efforts on brand building and driving growth […]