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Comscore Enhances YouTube Visibility with Deeper Google Partnership; Targets OEM Deals for Enhanced India CTV Metrics

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Comscore, a leading media measurement and analytics company, is strengthening its partnership with Google to improve YouTube visibility and is also pursuing OEM (Original...
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‘The Buckingham Murders’ and ‘Citadel: Honey Bunny’ Lead OTT Viewership in India

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Chrome OTT (COTT) has shared detailed data on Indian OTT consumption trends from November 8–15, 2024, revealing high viewership for two major titles: Netflix's...
Content

Comscore, IAMAI partner on CTV market study

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Comscore, a trusted partner for planning, transacting and evaluating media across platforms, yesterday announced a partnership with the Internet and Mobile Association of India...
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Samsung TV Plus Expands India Channel Lineup with Four New India TV Group Channels

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Samsung TV Plus, the free ad-supported streaming TV (FAST) service by Samsung, has strengthened its channel lineup in India by partnering with the India...

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SC Halts Criminal Proceedings Against Shaadi.com Founder Anupam Mittal

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Azizi Developments, a leading private real estate developer based...

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