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In a notable shift in its digital marketing strategy, Amazon has significantly boosted its advertising spending on X (formerly Twitter), reversing previous cuts made during the platform’s tumultuous period under Elon Musk’s leadership. This move signals Amazon’s renewed confidence...

India's Department of Telecommunications (DoT) has imposed a series of stringent security checks on Elon Musk’s Starlink and Amazon’s Project Kuiper, delaying their entry into India’s satellite communication market, as reported by The Economic Times. The DoT requires both companies...

Prime Video has officially renewed the popular animated series The Legend of Vox Machina for a fourth season, much to the excitement of fans of the Critical Role team and its band of quirky heroes. This announcement arrives just as Season...

In a major development, India's government has announced that it will allot satellite broadband spectrum administratively, rejecting the auction route that had sparked controversy between global tech mogul Elon Musk and Indian billionaire Mukesh Ambani. Telecom Minister Jyotiraditya Scindia...

The Department of Telecommunications (DoT) has approved the provisional allocation of satellite spectrum for six months to eligible players, enabling them to provide broadband services. However, Reliance Jio, led by billionaire Mukesh Ambani, has raised concerns over the process...

Amazon has announced that Apple TV+ will be available on Prime Video in the United States later this month, priced at $9.99 per month. This move provides a significant boost for Apple, which has been struggling to keep pace...

Amazon Ads has introduced a groundbreaking feature, the Video generator, which leverages generative AI technology to streamline the creation of engaging video ads for brands. This innovative tool allows advertisers to produce visually rich video content within minutes and...

Amazon is rebranding its free ad-supported streaming service, miniTV, to Amazon MX Player after acquiring significant assets from the rival platform MX Player, according to a report by moneycontrol.com. This strategic move marks a major step in Amazon's expansion...

The Competition Commission of India (CCI) has found Amazon India and Flipkart guilty of breaching antitrust regulations, according to internal reports viewed by Reuters. The investigation concluded that the e-commerce giants engaged in practices that favored select sellers on...

Amazon is set to debut a range of AI-powered production innovations during this season’s Thursday Night Football (TNF), aiming to elevate the NFL viewing experience on Prime Video. These features, known as Prime Insights, are designed to enhance fan...