advertising

Sony Pictures Networks India (SPNI), in collaboration with Accenture, has officially launched the Sony AdEdge Centre of Excellence (CoE). This innovative advertising platform is...

Mia by Tanishq has announced the appointment of actor and Gen Z influencer Aneet Padda as its new brand ambassador. The partnership kicks off...

OpenAI, the creator of ChatGPT, is reportedly gearing up for an aggressive marketing push in India, with industry experts estimating its annual ad spend...

The Delhi High Court has stepped into a high-stakes legal battle between French advertising giant Publicis Groupe India and the country's antitrust watchdog, the...

In a massive show of advertiser confidence, JioStar has announced a robust lineup of nine brand sponsors for the highly anticipated 19th season of...

Crompton Greaves Consumer Electricals Ltd., a leading player in India's consumer durables market, significantly ramped up its advertising and sales promotion expenditure to ₹305.75...