OpenAI Makes Its Boldest Bet in India with an Estimated ₹300 Crore Ad War Chest

OpenAI, the creator of ChatGPT, is reportedly gearing up for an aggressive marketing push in India, with industry experts estimating its annual ad spend to be in the range of ₹200–300 crore. This marks a significant shift from the company’s previously frugal approach and underscores India’s strategic importance as its second-largest and fastest-growing user market. […]