Swiggy has announced a comprehensive upgrade to its Food on Train service, introducing a suite of new features designed to enhance the culinary experience for passengers during the busy festive season across India. The improvements are aimed at making food discovery faster, more personalized, and convenient for travelers across over 115 stations.
The platform has strategically segmented its offerings to cater to diverse traveler needs, focusing on quality, hygiene, and convenience:
1. City Best: Curated Local Cuisine
The City Best feature takes the guesswork out of ordering by highlighting iconic local dishes from trusted, top-rated eateries at major railway stations. This allows passengers to effortlessly discover high-quality, authentic regional flavors from restaurant partners known for their food, hygiene, and generous portions.
2. Easy Eats: Hassle-Free On-The-Go Meals
Easy Eats is a new menu section curated specifically for hassle-free train dining. These meals are neatly packed and come with an assured cutlery kit, solving the problem of messy, inconvenient meals on the move. The selection includes everything from healthy nibbles like salads to snacks like fries and nachos.
3. Pure Veg Section: Ensuring Dietary Confidence
In response to growing demand, particularly during fasting festivals like Navratri, Swiggy has launched a dedicated Pure Veg section. This feature ensures that vegetarian travelers or those observing fasts can easily find and order 100% vegetarian, trusted meals with complete peace of mind.
4. Offer Zone: Maximizing Festive Savings
The all-new Offer Zone provides instant access to unbeatable value, featuring over 30 top deals across various stations. Passengers can now find savings of up to 60% off at popular restaurants, making delicious meals more affordable during the holiday season.
The Swiggy Food on Train service now provides access to a variety of over 5,000 dishes across its network of more than 115 stations. Deepak Maloo, VP of Food Strategy, Customer Experience & New Initiatives at Swiggy, stated, “We’ve listened to what our customers want, and we’re excited to roll out smarter, more personalized meal choices designed to make every journey delicious, convenient, and truly special.”
Crucially, Swiggy has optimized its Food on Train page for speed, allowing users to complete the ordering process up to 25% quicker, a vital improvement designed to work efficiently even in areas with patchy internet connectivity. The service continues to deliver hot meals from trusted restaurant partners directly to the passenger’s train seat.
Key Highlights:
- New Feature Rollout: Swiggy launched four major new features for its Food on Train service across over 115 stations, including ‘City Best’ curated dishes and ‘Easy Eats’ for hassle-free dining.
- Festive Focus: A dedicated ‘Pure Veg’ section has been introduced to cater specifically to vegetarian travelers and those fasting during festivals like Navratri.
- Value and Savings: The new ‘Offer Zone’ provides passengers with instant access to over 30 deals, offering discounts of up to 60% off at popular restaurants.
- Tech Improvement: Swiggy optimized the ordering platform for speed, enabling passengers to order up to 25% quicker even with poor internet connectivity, ensuring timely meal delivery.