My11Circle, a leading fantasy sports platform, has joined forces with JioStar as a co-presenting partner for the official digital streaming of the Indian Premier League (IPL) 2025. This strategic partnership aims to enhance fan engagement by offering an immersive and interactive cricket experience, capitalizing on India’s extensive cricket audience.
The collaboration between My11Circle and JioStar is designed to take fan engagement to the next level by seamlessly integrating fantasy sports with digital streaming. This partnership will enable real-time participation and interaction for millions of cricket fans streaming the IPL digitally.
My11Circle is also the official associate partner of the IPL, marking the second year of its five-year association with the tournament. This ongoing partnership underscores My11Circle’s commitment to providing users with a dynamic and immersive experience throughout the season.
Saroj Panigrahi, COO of Games24x7, highlighted My11Circle’s focus on user-centric experiences and the strategic value of partnering with JioStar to enhance digital engagement.
My11Circle’s partnership with JioStar reflects its strategy to leverage technology and expand its user base. The fantasy sports platform aims to revolutionize fan engagement by offering a more rewarding and interactive experience.
The collaboration is set against the backdrop of a rapidly growing fantasy sports market in India. My11Circle’s association with JioStar positions it strongly in this competitive landscape, enhancing its appeal to cricket enthusiasts nationwide56.
The partnership between My11Circle and JioStar marks a significant step in elevating the IPL digital streaming experience. By combining fantasy sports with immersive digital content, this collaboration is poised to redefine fan engagement in the Indian cricket ecosystem.
Key Highlights:
- Partnership Overview: My11Circle partners with JioStar as a co-presenting partner for IPL 2025 digital streaming.
- Enhanced Engagement: The partnership aims to provide an immersive experience, integrating fantasy sports with digital streaming.
- My11Circle’s Role: Continues as an official associate partner of the IPL, marking the second year of a five-year association.
- Impact: Expected to revolutionize fan engagement and enhance the overall IPL digital experience.