Jabir Mahmud is building his entrepreneurial journey from a place where few begin and even fewer take it global. As the founder and CEO of Craze, a business solutions and digital strategy company with operations in the United States and Canada, he stands as one of the first and few overseas entrepreneur from Northeast India to establish a company with a genuine global footprint breaking ground where almost no one from the region has
succeeded before.
Entrepreneurship in India’s Northeast is still finding its rhythm. The region remains underrepresented in India’s wider startup ecosystem, where access to capital, mentorship, and markets continues to concentrate around major metros. For aspiring founders from this part of the country, building a business often means starting without networks, infrastructure, or established platforms and taking that journey overseas as an entrepreneur is even more challenging.
Jabir was born and raised in Silchar, a quiet city in Assam’s Barak Valley, where he completed his schooling locally. Growing up, he was actively involved in sports, particularly chess and football. It was during his college years, that he began working and taking his first steps toward entrepreneurship.
The instinct to build began long before Craze. At just nine years old, he wrote a short storybook titled Survival and sold it to a friend for ₹100, a small but defining moment that revealed to him the value of creating something from nothing.
While still a student, Jabir experimented with digital platforms. He managed an Instagram page that grew to nearly 50,000 followers. That experience gave him an early understanding of how audiences behave online. It also revealed a gap: many small businesses wanted visibility but lacked digital know-how.
Sensing an opportunity, he started helping brands improve their reach designing campaigns, analyzing engagement, and advising on strategy. Since nearly 85% of the page’s followers were from the United States, Canada, and Europe, all his early clients were based in those regions. Those small projects eventually became the foundation for Craze, which he founded at the age of nineteen. What began as a digital marketing service steadily evolved into a company offering full business solutions, helping clients refine marketing, operations, and technology for measurable growth.
As Craze expanded, Jabir recognized that marketing alone could not solve most business problems. He identified operational inefficiencies within Craze’s internal operations and began developing tools to streamline workflow and enhance performance tracking. Those tools soon became products in themselves. Under Jabir’s direction, Craze transitioned from a marketing agency into a technology-driven business solutions firm. The company went on to serve clients across the United States, Canada, and parts of Europe, offering software-enabled solutions that improved efficiency and scalability.
At present, Jabir is focusing on extending his company’s technological expertise toward people-centric innovation. He is developing AI-driven tools designed to help job seekers plan careers, identify opportunities, and navigate employment more efficiently. This work carries forward the same philosophy that defines Craze: using technology to make real-world processes simpler and smarter.
In many ways, Jabir Mahmud’s journey as an overseas entrepreneur is still unfolding. What began in Silchar as a simple curiosity about creating has evolved into a disciplined pursuit of building across borders. As he continues expanding his work internationally, his story stands as a quiet reminder that entrepreneurship, especially overseas, isn’t defined by where one starts, but by the persistence to keep building with clarity, consistency, and purpose.