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Shashi Sinha

Power Shift: Who’s Steering IPG Mediabrands India Now?

IPG Mediabrands India has announced a significant leadership transition, marking a new chapter for one of India's leading media agency networks. This strategic move...

United We Stand? BARC Chief Pinpoints Media’s Stakeholder Alignment Hurdle

In a candid assessment of the media and entertainment landscape, Shashi Sinha, Chairman of the Broadcast Audience Research Council (BARC) India, identified stakeholder alignment...

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