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Entertainment

MIB Unleashes TRP Market: OTT Platforms, DPOs, and Big Tech Now Empowered to Establish Ratings Agencies

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In a monumental shift poised to revolutionize India's television and digital audience measurement landscape, the Ministry of Information and Broadcasting (MIB) has effectively "opened...
Content

Industry Divided as Government Considers Excluding Social Media from India’s Sweeping Broadcasting Bill

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The Indian government is reportedly considering a significant amendment to the proposed Broadcasting Services (Regulation) Bill, 2023, with sources indicating that social media platforms...
Entertainment

Nielsen Data Reveals Sharp Rise in Multilingual Content Consumption on Mobile OTT Platforms

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A recent Mobile Audience Measurement report for March 2025, released by global data and analytics firm Nielsen, indicates a significant surge in the consumption...
News

SC’s Dual Tax Ruling Rocks Broadcast Industry

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A recent decision by the Supreme Court has sent ripples of concern throughout the Indian broadcast industry, already grappling with declining advertising revenues, intense...
Trending India

Telcos Urge DoT for ‘Fair Share’ Fee from OTTs, Propose USO-like Levy

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Indian telecom operators, including Reliance Jio, Bharti Airtel, and Vodafone Idea, are intensifying their push for over-the-top (OTT) platforms to contribute towards the cost...
Entertainment

MeitY Gears Up to Tackle Spam Surge on OTT Messaging Apps; Stakeholder Consultations Likely Soon

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The Ministry of Electronics and Information Technology (MeitY) is reportedly intensifying its efforts to combat the growing menace of spam and scam communications originating...
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