Friday, July 18, 2025
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Digital Advertising

Meta Rolls Out Ads on WhatsApp, Focusing on ‘Updates’ Tab for Monetization

After years of speculation and intermittent testing, Meta Platforms has officially announced the rollout of advertisements within WhatsApp, marking a significant shift in the...

Arun Srinivas Appointed New India Head at Meta, Effective July 1st

Meta Platforms has announced the strategic appointment of Arun Srinivas as the new Managing Director and Head for Meta in India, effective July 1,...

Gulshan Verma Appointed Director at Amazon Ads

Amazon has onboarded Gulshan Verma as the new Director for its Amazon Ads division. Verma, a seasoned professional with over two decades of experience...

Meta’s Policy Shift Could Trigger 30% Jump in India’s RMG Ad Spend

A significant change in Meta's advertising policy is anticipated to fuel a substantial 30% surge in advertising expenditure by Real Money Gaming (RMG) operators...

Meta Greenlights Real Money Gaming Ads in India

In a significant development for India's burgeoning online gaming sector, Meta, the parent company of Facebook and Instagram, has announced a revised policy that...

Cookie U-Turn: Google Freezes Tracking Tech Amidst Legal Storm and Industry Revolt

Google has once again pressed pause on its long-promised crackdown on third-party cookies in its Chrome browser, bowing to a potent cocktail of legal...

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