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Consumer Engagement

PhonePe Appoints Amit Doshi as First Group CMO

PhonePe, a leading fintech company backed by Walmart, is set to appoint Amit Doshi, former Chief Marketing Officer (CMO) at Britannia Industries, as its...

How Localized Branding Can Elevate Consumer Loyalty by 50%—Are You Ready to Adapt?

BrandPulse Global, a frontrunner in consumer research, has unveiled compelling insights from its latest study, demonstrating the significant impact of localized branding on consumer...

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