TAG
Broadcast Industry
BARC India Revolutionizes TV Ratings: Weekly Unrolled Viewership Data to Be Released from June 26
In a significant paradigm shift for the Indian broadcast media landscape, the Broadcast Audience Research Council (BARC) India has announced it will discontinue its...
SC’s Dual Tax Ruling Rocks Broadcast Industry
A recent decision by the Supreme Court has sent ripples of concern throughout the Indian broadcast industry, already grappling with declining advertising revenues, intense...



