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Can Saiyaara’s Ahaan Panday and Aneet Padda Forge a Path in a Saturated Brand Endorsement Market?

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The unprecedented blockbuster success of Mohit Suri's Saiyaara has not only revived the romance genre but has also catapulted its debut leads, Ahaan Panday...
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RAID 2 Gets Cool Companion – Guess Who?

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Leading consumer electronics brand Thermocool has announced a strategic partnership with the highly anticipated Bollywood film ‘RAID 2,’ starring the iconic Ajay Devgn. This...

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