Warner Bros. Discovery(WBD) has promoted Harshit Sahni to the role of Cluster Revenue Head for Factual & Lifestyle Channels and Eurosport for International Business in South Asia. The announcement, made via Sahni’s LinkedIn post, marks a significant step in his career, reflecting his expertise in media sales and strategy.
Professional Background:
- Harshit Sahni previously served as Director – South Asia at Warner Bros. Discovery. He shared his excitement about the promotion, stating, “I’m happy to share that I’m starting a new position as Cluster Revenue Head – Factual & Lifestyle Channels, Eurosport, International Business – South Asia at Warner Bros. Discovery!”
- Career Trajectory: Sahni brings over 20 years of experience in media and sales to his new role. He began his journey with Warner Bros. Discovery through Discovery Inc., where he was the Director of Ad Sales – South Asia. Earlier, he was the Associate Director – National Revenue Head at Discovery Communication India (2016-2022).
Extensive Industry Experience:
- Previous Roles: Before joining Warner Bros. Discovery, Sahni held key positions across major media organizations:
- Sony Entertainment (2012-2016): Senior Manager for Sales, managing channels such as SET MAX, SONY SIX, and SONY ESPN.
- Star News (2008-2012): Senior Manager for Sales.
- Zee Media Corporation (2006-2008): Assistant Manager for Sales.
- Shrim International (2003): Started his career as a Wellness Development Executive.
- Academic Background: Sahni holds a BBA in Marketing from LBSIMT, supporting his extensive professional experience with a solid academic foundation.
With a proven track record in media and sales, Sahni is expected to play a pivotal role in driving Warner Bros. Discovery’s revenue growth strategies in the competitive South Asian market.